The difference between being an introvert and being an extrovert comes from where you draw your energy.
Extroverts are energized by social situations and interacting with other people. This gives them the social advantage in network marketing: they thrive on interacting with other people.
For introverts, however, social interaction can be exhausting. That is because as an introvert, you recharge through 'alone time'.
If you are an introvert who is in network marketing, or thinking about starting up a network marketing business, this social element might scare the pants off you.
Or it might just drain you of energy, putting you in desperate need of a nap.
But introverts actually have some superpowers when it comes to network marketing.
While extroverts energize by being with other people, and exchanging ideas, and talking to think, introverts energize in solitude, have rich inner worlds, and think before talking.
Tips for Success
Network marketing for introverts can be scary sometimes. Here are a handful of tips that will help you be super successful by focusing on what you're good at.
1. Believe in what you are selling.
When you truly believe in what you are selling, it becomes easier to talk about it with other people.
Every long term customer that I have gotten for my network marketing business has come through natural conversations about things that we are both interested in.
If you are promoting something that you use and that you really believe in, then it becomes much easier to talk to people about it, and much easier to recommend products.
I'm with a certified organic skin care company, a company that sells products are really are super awesome, and a topic about which I really and truly care.
So it becomes easy for me to talk to people about the standards of most skin care products (they're actually pretty terrible) when they are complaining about eczema or diaper rash in their kids. It also makes it easy to strike up conversations with people who are already in the organics niche.
This is likely the case with other things that you are passionate about.
How often do you tell stories about funny things your kids did? What about sharing recipes that you totally love?
Human beings are experts at storytelling and sharing things that we love and that we think are important.
If you can find something that is important to you, then you will naturally want to share it.
2. Become an expert in your niche.
Your "niche" is sort of like your topic. It might be skin care, or fitness, or nutrition, or anything else.
Whatever it is, take advantage of the resources that are available to you and become a total expert.
Don't think that "expert" status requires any certification or credentials. All it requires is a passion to learn and to share your knowledge with others.
Read and watch all the trainings that your company puts out. Attend events. Do your own research and learn as much as you can about what you're promoting.
The more you can position yourself as an expert in your field, the more people will want your recommendations and advice.
3. Focus on your strengths.
Introverts have a lot of strengths that are super powerful in network marketing.
Because introverts tend to think before they speak and exude calm, this naturally gives them the advantage when it comes to appearing successful, in control, and collected.
This also means that any business pitch or product recommendation that you give will be well thought out. A definitely advantage over the 'plow ahead at full speed' traits of extroverts.
(I have to confess that more than once I have found myself in the middle of 'talking about my business' going "Uh....where was I?" having no idea where I was going or what the point was. Yes. I am extrovert who speaks faster than she thinks.)
Introverts also tend to focus on depth, which means that becoming an expert and going really deep into their topic comes naturally.
4. Utilize online strategies.
Certain online strategies are actually perfectly suited to the network marketing introvert.
No, I'm not talking about doing live videos on Facebook (which are super powerful...but remember what I said about focusing on your strengths) or messaging strangers and "networking" until you're blue in the face.
The way that I built an network marketing company online is through blogging.
And blogging is a crazy powerful tool for introverts.
Since introverts prefer solitude and prefer writing to talking...
And since they tend to think before they speak and go deep into topics...
This makes them perfect for communicating online about something that they are passionate about in writing.
No talking to strangers in parks or coffee shops. No home parties where you try to convince people to buy your stuff. No forced social interactions that become all about business.
If you share something that you are passionate about, focus on educating, inspiring, and entertaining your audience, and position yourself as an authority in your field, then you can become an unstoppable force.
You can pick up your Anatomy of the Perfect Blog Post HERE for free, if you want to learn how to blog for profit and build your network marketing business online.
You can also choose to work with me (and still build any business of your choosing) and I will personally teach you all of my ninja blogging hacks for network marketers.
This articles from Forbes.com explores the strengths of being an introvert in a leadership position. cultivating these strengths can give more power to your life and your business.
Quiet was a new York Times bestseller. It explores all the strengths of being an introvert in a culture that values exroversion.
From Quiet: “The secret to life is to put yourself in the right lighting. For some, it’s a Broadway spotlight; for others, a lamplit desk. Use your natural powers — of persistence, concentration, and insight — to do work you love and work that matters. Solve problems. make art, think deeply.”
The Communication Toolkit for Introverts teaches you how to discover your inner voice and effectively communication with those around you. Contains lots of self-assessment activities and practical tips.